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Marketing Strategy & Tech Summit VIC
DATE: Wednesday April 30, 2025
location: zinc at federation square, MELBOURNE
Event Overview
This event is bringing together our community of senior marketing leaders for interactive discussions on the prioritisation of resources, insight embedded strategies and the utilisation of MarTech to empower teams and drive customer acquisition.
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The competition for consumer attention and loyatly is won through creativity and innovation
The foundation of successful marketing teams is built with the enablement of people, process, technology and the fostering of creativity. This event brings together a community of marketing professionals from an array of industry verticals to collaborate over the direction of marketing in 2025 and beyond.
The summit will unpack AI’s use in empowering teams, using data to facilitate insight driven experimention, getting the edge digital marketing and maximising existing resources to drive customer acquisition and loyalty.
Event Speakers
Key Topics On The Day
Embracing modern marketing strategies to meet enterprise objectives
Mastering online and social marketing: Winning customers and driving influence
Finding an insight in a haystack: Behavioural, trend and forecasting analysis to inform marketing strategy
The practical steps to achieve personalisation at scale
Who Should Attend
- Head of Marketing
- Head of Digital Marketing
- Head of Marketing Technology
- Head of Performance Marketing
- Head of Marketing Automation
- Head of Marketing Operations
Sectors
Retail
35%
Financial Services
25%
Utilities
25%
Education
15%
Community Event Sponsors
