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Event Series Event Series: All Industries

Marketing Strategy & Tech Summit VIC 2024

April 17 @ 8:00 am - 5:00 pm

Marketing Strategy & Tech Summit VIC

DATE: WeDNESDAY April 17TH, 2024

location: zinc at federation square, MELBOURNE, VIC

Event Overview

This event is bringing together over 150 senior marketing leaders for a strategic discussion on how organizations can develop innovative marketing strategies in a rapidly moving landscape. The Summit will delve into marketing technologies and the potential to uplift marketing capabilities and customer retention.

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Sessions

Boosting capabilities and loyalty through innovation and technology

Emerging technologies and digital innovation are crucial to boosting marketing capabilities and customer loyalty. This event offers a dedicated platform for diverse marketing professionals to collaborate and share insights on navigating the marketing challenges and successes of the past year.  Through diverse panels and interactive workshops, attendees will explore innovative strategies in marketing and marketing technology, fostering a community of innovative professionals dedicated to delivering exceptional customer experiences and fantastic returns in today’s evolving landscape.

Event Speakers

Chief Marketing & Communications Officer 

Frontier Touring

Executive – Personal Bank Marketing

NAB

Chief Marketing Officer

La Trobe University 

Head of Online Marketing

Amazon

Head of Marketing & Digital 

Accent Group (HYPE DC)

Head of Marketing 

Hawthorn FC

Head of Customer Insights: VOC, Insights, Segmentation, Enterprise Brand and Retail Marketing

Australia Post

Head of Retail Marketing 

Adore Beauty 

Key Topics On The Day

Marketing Strategy & Leadership in 2024: Adapting to Change

Data Unearthed: Managing a Data Surplus, Complex Ecosystems and Cookie Challenges

Automation & AI: Tips, Tricks, and Challenges in Simplifying Marketing Processes

Emerging Trends in Conversational Marketing

Who Should Attend

Join our Forefront Customer Leaders Community on LinkedIn. A community for CX, contact centres & marketing leaders to connect online. Here you can get updated on future events in this space.

Sectors

Retail
30%
Financial Services
25%
Telecommunications & Pharmaceuticals
30%
Education
15%

Event Sponsors

Event Details

Date:
April 17
Time:
8:00 am - 5:00 pm
Series:
Cost:
$1,995.00

Venue

Zinc at Federation Square, Melbourne, VIC
Zinc at Federation Square
Melbourne, Victoria Australia
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